Swaying the swingers: how neuroscience influences voting behaviour

How exercise influences the brain: a neuroscience perspective

Today people expect advanced state-of-the-art diagnostic tools such as imaging and genomics to enhance their health and well-being, while simultaneously neglecting and ignoring their body’s physiology and what it requires for healthy development. An example testifying to this fact is the emerging increase in childhood and adult obesity across the globe (1). A factor contributing to this issue m...

O2: Neuroscience and Talent: How Neuroscience Can Enhance Successful Plan of Talent Strategy

Performance and development are based on hard work, experience and learning. Learning how to change different behaviors is crucial to successful talent management plans. Within the brain there are complex connected circuits that can identify threats. The brain reacts to change as a threat. There is also a collection of brain structures tied to a natural reward system that are involved in the re...

How an App Influences Behaviour to Reduce Domestic Energy Consumption

Persuasive systems make it possible to change people’s behaviour. These persuasive systems build into mobile applications can use the technology available in mobile devices (sensors, always connected and always nearby). This paper investigates how a mobile application can influences the domestic energy consumption. The study consists of two parts: an interview and a literature study. In the int...

The Cognitive Neuroscience of Social Behaviour

“Hearing from All Sides” How Legislative Testimony Influences State Level Policy-Makers in the United States

Background This paper investigates whether state legislators find testimony influential, to what extent testimony influences policy-makers’ decisions, and defines the features of testimony important in affecting policy-makers’ decisions.   Methods We used a mixed method approach to analyze responses from 862 state-level legislators in the United States (U.S.). Data were collected via a phone su...